Authors, developers, directors, and artists alike do this kind of thing all the time; they birth an entire universe with their minds, and then create a series of rules and guidelines by which their universe abides. This can include everything from creating the history behind an object, or the laws and guidelines that govern a fictitious people. Any way you slice it, that kind of rampant creativity requires an awful lot of work.
What got me thinking about this idea of universe-creation was after finally being able to play and beat Mass Effect 2, for the PlayStation 3 (Lucky 360 guys got it a year earlier!). What fascinates me is the amount of unnecessary detail the men and women at Bioware went into while creating the story universe for the Mass Effect games. In an interview with IGN, Ray Muzyka, CEO of Bioware, mentioned that a team of designers and artists spent 6 months to a year doing nothing but fleshing out the "IP (Intellectual Property) Bible" for Mass Effect. According to him, the IP Bible is "consulted for all Mass Effect games", and he compared the whole thing to an "iceberg that's down there, giving it weight and gravity, credibility and depth". The result of this explosion of creativity is a video game in which every character has palpable motivations and history; every race of aliens has a culture, a homeworld complete with politics and law, religion and family customs. The fruit of all of this creative labor has even been given a special place within the Mass Effect games, in the in-game Codex.
This may sound like a side topic, but it still proves interesting just how deeply the developers consider a game's universe when designing it. Take a look at this article, taken from the Mass Effect wikia page; it's an article about FTL (Faster Than Light) travel, within the Mass Effect universe. This article has text that was lifted directly from Mass Effect's Codex, and so you can see how much thought was put into just the explanation of faster than light travel. Now, this is something that according to Einstein's law of relativity, should be impossible because of the amount of energy it takes to move something so fast; when you're talking about going the speed of light, you're talking about requiring an infinite amount of energy to move even something as small as a single person, let alone a complete starship. Mass Effect's creative writers seem to have been especially proud of their workaround to this law of physics, considering that the very effect that allows anything to go faster than light in Mass Effect is called the "mass effect field", or rather a fictional phenomena in which an object's mass is reduced so that it can travel faster than the speed of light. That way, all of the game's alien species, spread out over the entire Milky Way galaxy, can communicate with one another.
Nowadays, almost any kind of gaming series you can think of would require some kind of "bible", so as to keep continuity through the different iterations of a franchise. Dead Space, for instance, has to keep track of 500 years' worth of human history, so that all of the facts spread amongst a novel, two major console releases, an iPhone game, a Wii on-rails shooter game, and two animated movies is consistent with each other. Call it a consequence of transmedia, in which a single franchise that may have started as a movie, or a game, or a book, can spread and become popular in other mediums.

Problem is, the video games have an entirely different story than the films do, to the point where I can't understand how both of these things can coexist like they do.
But that doesn't make the games any less enjoyable! I love Resident Evil, for and despite all of its campiness.
Now, don't think that just because a video game doesn't have a fully fleshed-out tome of information dedicated to its world and its universe that I don't like it; there's plenty of games that have nothing of the sort whatsoever, and yet they're absolutely wonderful. I really doubt the Mario series has a continuity to it, and yet Mario games to this very day are some of the finest things you can find out there.
Ever try looking into the continuity in the Legend of Zelda series? It's amazingly disjointed and nonsensical, and yet I wouldn't change it for the world; I love that series just the way it is, and just how I hope it always will be.
So let me just extend my personal "Thank you!!" to these developers who slave away, making these games as wonderful as they have been the past few years. Sure, not all of them have had the loving attention to detail that the Mass Effect franchise has, but they're all wonderful just the same. Thanks guys, you do some damn fine work.
Here's a list of some other franchises you might want to look into if you haven't yet, ones with storied histories that probably kept their developers up for months on end. (It's by no means a complete list of course!)
- Dragon Age
- Grand Theft Auto
- The Elder Scrolls
- Resistance
- Halo
- Uncharted
- Silent Hill
- Final Fantasy
- Metal Gear Solid
- God of War
- Xenogears (And Xenosaga)
- Metroid
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